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| My Udacity/OneTen Nanodegree: Digital Marketing |
A very cool thing happened to me on Monday. I graduated and received my Digital Marketing Nanodegree from Udacity. It all started when I was awarded a scholarship to attend the online program. I believe the scholarship was a joint venture between Udacity, OneTen, and BIT (Blacks In Technology).
It was a great experience for me because I was able to pick up new skills, and be exposed to new methods concerning marketing, that I was unaware of. As you may know, I'm a blogger and I write content primarily because I enjoy it. But, the new knowledge will help me manage and operate my site more efficiently.
The techniques and the Insight that I gained from the program will hopefully help me increase my social media reach so that I can in turn, help others with their awareness campaigns.
Some of the topics we covered, and projects worked on, were data analytics using Google Analytics, scheduling content for posting, creating user personas (to identify your intended audiences), and managing marketing campaigns from start to finish. We also worked on ad creation, and AB Testing. Some of these things I had heard of before, but most I have never used/implemented. Now, I can put into practice my newly acquired skills and take my site to the next level.
So, shout out and thank you Udacity and OneTen and BIT for the opportunity. I appreciate the knowledge and it was time well spent.
#DigitalMarketing #Udacity #OneTen #BIT #BlacksInTechnology #DanielSpeller